“Smash the Box”- COVID-19

We are operating our businesses in a new digital world which is dominated by video conferencing, stay at home orders, and clients that are consumed by FEAR.  I believe organizations that are able to “Smash the Box,” and reinvent themselves, will be the ones that survive and thrive in 2020 and beyond. “Smash the Box”…

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Netflix Asked “Why?”

After being socked with exorbitant late fees on his Blockbuster video rentals, Netflix’s founder, Reed Hastings, famously wondered, WHY should I have to pay these late fees?  It was this questioning mindset that led Mr. Hastings and his team to begin the creation of streaming shows right to your smart TV, game console, PC, Mac, mobile, tablet and more….

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Gen “Z” Loves Shopping Malls

It’s dangerous to “Box” people in at the workplace and expect that they will think, behave and have similar patterns as previous generations. For example, many people would assume that today’s teenagers (Gen “Z”) would never go to shopping malls since the Millennials have shunned them. “There’s always been this assumption that as you go…

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“True North”

“Would you tell me, please, which way I ought to go from here?” “That depends a good deal on where you want to get to,” said the Cat. “I don’t much care where–” said Alice. “Then it doesn’t matter which way you go,” said the Cat. Alice in Wonderland “True North” works as a compass…

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“Orville Wright Did Not Have A Pilot’s License”

Orville Wright was out on the plains of Kitty Hawk, North Carolina trying to get a pile of metal, bolts, and wings up into the air and fly. He didn’t ask for anyone permission, wait to get a certification, or receive a diploma, he just did it. His mindset which was about experimentation, exploration, and…

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Truth vs. Positivity

If you check social media you are sure to see posts, webinars, and training sessions focusing on positivity.  While, truth can come from a positive perspective, however, it can also come from a negative, confrontational, or alternative perspective that isn’t in line with mainstream thinking. However, we must ask ourselves, are we seeking truth or…

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Innovate & Dominate!

Those companies that can come up with innovative ideas, technologies or services are the ones that dominate their respected industry. While, companies that can’t innovate copy and imitate their competition. Take a look at these three companies and their ability to innovate. Jeni’s: Jeni’s ice cream is head quartered in Columbus, Ohio and anyone who…

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Search Engine Mindset

Search Engine Mentality

Our thought processes are shaped by our search engine tendencies. What you search for on Google/ Facebook or any other online site tracks our every movement and puts together an algorithm of our tendencies. For example, if you like to buy gold coins and visit those websites you will see banner ads on your social…

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