Mr. Barzo

Imagine you’re at an elementary school and you have 3 teacher’s to choose from that includes teacher “X”, teacher “Y” and Mr. Barzo. Teacher “X” and teacher “Y” operate out of their head/box and are very linear, structured and serious. They follow their lesson plans, keep the class quiet and orderly, work off a Smartboard…

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Turn Off the Tape Recorder

Operating out of our head/box allows the mind to increase our anxiety levels. That is exactly what happened when I lived in L.A. and went on my auditions. My mind would start racing and telling myself I had to be perfect in this audition otherwise I may never get another shot. It would go on…

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Fish in a Blender

I do a creative workshop twice a year called “SMASH” which allows individuals to get out of their head/ box. At this workshop I teach a style of theater called Surrealism. Surrealism is an art form that aims at releasing the creative potential of the unconscious mind. I put the students in groups of 3…

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Playing It Safe Is The Problem

John Chen is the CEO of Blackberry and made the following statement: “Customers and the market will only respond if you’re innovating again”. Innovation is what make companies money! Think about some of our most creative companies and look at their stock prices: Google- $598.26/ share Apple-$101.73/ share Amazon-$328.21/ share Tesla- $252.14/ share It’s easy…

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A BLADE OF GRASS

When I was at the University of Kentucky we had a guest speaker come to our campus and in the workshop he talked about “3-D Living”. “3-D Living” is using all of our senses during the day. When we live in our head/box we become disconnected from our senses and miss out on opportunities to…

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Play Fast

When you embrace failure you give yourself a chance to do great things, and this way of thinking applies in all aspects of one’s life: social, personal and professional. “You have to give yourself a chance to fail.” That’s what Kenny “The Jet” Smith said during an NCAA college basketball tournament, about a star player…

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$MASHING THE BOX & MAKING $$$

Here are the financial returns for individuals who thought inside the box, out of the box and SMASHED THE BOX over a 10 year period. Inside the box- .17%- 1.988%/ Savings account & CD Outside the box- 2.6%/ Blend of equities & fixed income SMASHED THE BOX- 306%/ IBB Biotech ETF SMASH THE BOX IS…

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The Mental Prison

MENTAL PRISON- 4 SIDES 1st side of a box- Perfectionism 2nd side of a box- Negativity 3rd side of box- Judgment 4th side of box- Fear How do we get in the box? If our focus is internal (on ourselves and our issues) we are living in the mental prison/ head. Being in our head…

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3-D Living

When I was at the University of Kentucky we had a guest speaker come to our campus and in the workshop he talked about “3-D Living”. During the workshop he had us walk around the room and examine objects looking for as much detail as possible. I examined a chair in the room and he…

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Saying “No” in The Workplace

Last weekend I did a one hour workshop titled “SMASH” in Columbus, Ohio and we had 15 students attend. Some of the students were actors and some were from corporate America. The workshop was aimed at unleashing creativity in the workplace and on stage. Toward the end of the workshop I had the students perform…

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6 Ways to Unleash Creativity in the Workplace

Some of you may think that creativity is an inborn trait rather than something that can be learned and developed. This may be so, but without a conducive environment for creativity to be expressed, how can we expect to see ideas arising from creative employees? This is precisely what this article is about, to show…

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Creative Strategy- The 5 Foundations That Impact Business Growth

Many marketing benchmarks are easy to assess: sales, web traffic, SEO, social engagement and conversion rates. These results are tracked with hard data and as a result success is measurable. If one tactic isn’t working, it’s easy to try another. But not so fast. Results are the final outcome of a marketing initiative – but…

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