Latest Blog Posts From Chad J. Willett

3-D Living

When I was at the University of Kentucky we had a guest speaker come to our campus and in the workshop he talked about “3-D Living”. During the workshop he had us walk around the room and examine objects looking for as much detail as possible. I examined a chair in the room and he…

Continue Reading

Saying “No” in The Workplace

Last weekend I did a one hour workshop titled “SMASH” in Columbus, Ohio and we had 15 students attend. Some of the students were actors and some were from corporate America. The workshop was aimed at unleashing creativity in the workplace and on stage. Toward the end of the workshop I had the students perform…

Continue Reading

6 Ways to Unleash Creativity in the Workplace

Some of you may think that creativity is an inborn trait rather than something that can be learned and developed. This may be so, but without a conducive environment for creativity to be expressed, how can we expect to see ideas arising from creative employees? This is precisely what this article is about, to show…

Continue Reading

Creative Strategy- The 5 Foundations That Impact Business Growth

Many marketing benchmarks are easy to assess: sales, web traffic, SEO, social engagement and conversion rates. These results are tracked with hard data and as a result success is measurable. If one tactic isn’t working, it’s easy to try another. But not so fast. Results are the final outcome of a marketing initiative – but…

Continue Reading

Yes And

A key tool in improvisation is the “Yes And” technique. The “Yes And” technique means to agree with your partner and add something to the conversation when used in improvisation. Watch improvisational performers perform and rarely if ever will you see them use the word “no”. The reason being once the word “No” is used…

Continue Reading

Creativity Lies Outside of Me

When I present to groups (companies/organizations/ schools) I have members do a stream of consciousness technique to discover their inner dialogue and the barriers they have constructed that keep them from being creative. When members share their stories of the words they have written on their paper during this exercise 3 key issues surface and…

Continue Reading

Steve Jobs Took a Risk & See What Happened

I had just finished presenting my one hour keynote presentation “SMASH THE BOX” where I was talking to the event planner when a gentleman from the corner of my eye caught my attention. The gentleman was about six tables away and slowly approaching the two of us talking. He was a man with a big…

Continue Reading

Stifling Creativity- Embrace the Mess

What walls do you or your organization put up to stifle your ability to be creative? One wall I want to discuss is our endless pursuit of perfectionism. Perfectionism crushes creativity! To be creative one must allow themselves to experiment and explore and in the process be imperfect. Experimentation and exploration are the bedrock to…

Continue Reading